Articles

Google Analytics Right Now: 2018 to 2019 New Features

Sure, your business’s website is good. But what if it could be better? As companies are increasingly using their websites as marketing tools, they’re zeroing in on a new focus: conversions. This is the process of a user going from just browsing your website to performing transactions – thus contributing to your revenues.  ...

Geo-Conquesting: How Location is Helping Businesses Thrive

Recent studies suggest that the average person is unable to pass ten minutes without checking their phone. This is great news for your business. Why? In the midst of a technological revolution, cell phones have an incredible amount of influence. Almost all your potential customers will have a dependency on technology, specifically their cell...

Branding-For-Businesses

The Ins and Outs of Branding for your Business

In the early 2000s, it was relatively easier to stand out online. With a handful of social platforms and significantly fewer people on the internet, many were able to execute and maintain a strong personal brand with relative ease. Fast forward to 2018; internet users hover around 3.2 billion people and new online platforms...

Leveraging Social Media Marketing

With over 2 billion active users, it is no surprise that social media has become an outlet for businesses and individuals to flourish. In just a matter of years, online advertising has surpassed traditional means of promotion. People are ditching the weekly paper for news updates via Twitter, others are purchasing food simply to...

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