Google Ads (formerly known as Google AdWords and Google AdWords Express) is the revolutionary way in which online advertising can elevate your business. Through the use of putting your ad on top of the first page of Google’s search results, online users can find your website easier than ever before. By collaborating with you to pinpoint the exact geographies, specific keywords that you want to be included and those that you want to omit, you can strategically generate more leads.
Whether your business spends $100 or $10,000 per month on advertising, we treat your company as a priority. Our job is to help you get found at an accelerated rate and to drive the customers you want to your business. No more phony leads on a different continent, just phoning customers in your area.
You want to be found, we can help you not get lost in the vast Google algorithm.
Promote your products and services on the Google search engine, Google Display and even though videos on Youtube. You can, quite literally, be the master of your own domain by choosing specific goals for your campaigns to reach a wide variety of audiences across a multitude of channels including:
- Completing form fills
- Boosting website visits
- Increasing phone calls
Why are Google Ads Important to Driving Leads?
Let’s put Google Ads in a visual context. Imagine that your business is being offered at an auction. Now, every time the user types in a keyword, that’s like them placing a bid. Google Ads functions as the auctioneer that encourages higher and higher bids until you walk away with the maximum profit while beating out the prices of the nearby competition.
Google Ads allow you to buy space on the first page for your keywords while narrowing down your audience to specific postal codes and geographical regions. So if anyone can buy space on a Google page, how can we ensure that your business is not lost in all the noise? Here is how 360 can benefit your brand through Google AdWords:
- Higher Return-on-Investment (ROI)
- Geo-targeting the audience that you want
- Ideal solution for small businesses competing with large establishments
- Pay only when a lead calls you with the pay-per-call campaign
Pay-per-Click Advertising Working In Your Favour
We create specific and long-tailed keywords to boost your business’ position for users while encouraging potential leads to turn into conversions. Running a search marketing campaign on Google can be expensive, but our job is to ensure that your company is trending upwards without blowing your budget on Pay-Per-Click (PPC) advertising.
PPC marketing can be started, stopped or paused at any time, as you’re not bound to an infinite contract. Our extensive knowledge of PPC marketing can help you reach your target audience at a specific time so that your campaign can be fully maximized.