The Truth about Social Media Marketing in 2018

In the past decade, social media marketing has become more prominent in effective marketing campaigns. The speed at which news travels and the creative levels it can pass through makes it one of the best tactics to utilize while being cost-effective. Since the ability to integrate social media does not have any requirements, the...

The Guide to Delegating SEO-Based Tasks

If you’re a digital marketing manager, part of a marketing team, or the sole provider of SEO effort, you know the importance of keeping up with your company’s projects and services. If you are working in a team, meaningful conversations about your SEO goals and tasks is the key to effective delegation of digital...

Top Types of Content for Improving Search Rankings

“Content” can refer to a wide scope of materials on the internet. When you’re looking to use content to help your search engine ranking position, what kind content should you create? There’s many options, but some are better than others. Read our blog below and see what content you should be creating! Not comfortable...

How to Leverage Good Content Writing

Crafting good content is an art. You can use it to leverage your business and drive new consumers to engage with you, and increase loyalty with new consumers. At 360 Business Local, we’ll show you how good content builds a strong presence online, affirming your stature and showing consumers that you are among the...

What is “Semantic Search”?

Since it’s conception, the Google algorithm has strived to make search results as relevant to the user as possible. One of the many factors that goes into determining who shows up for what fits under the umbrella of “semantic search”, sometimes referred to as machine learning algorithms. Want to rank number one for your...

What is the Google Mobile-First Index?

Google is beginning to roll out the brand new “mobile-first” index, but what exactly does this update mean for you? With the mobile-first index, Google will now prioritize its results based primarily on the mobile version of a website. Prepare yourself for this change, and don’t let your website lose rankings because of it!...

Beating Big Companies SEO: A Small Business

As a small business, tackling the big guns in your respective industry in terms of SEO can be a seemingly impossible task. Competing with a website that has years, traffic, and content over your website seems impossible, but it can be done. As a small business, there are actually opportunities that you can utilize...

Scroll to top